Chiliz (CHZ), a sports and entertainment blockchain leader, has announced a strategic integration with PUML Better Health, a platform specializing in gamified health and wellness. According to Chiliz, the collaboration aims to bring the Move to Earn and Fan Health initiatives to the Chiliz community.
Key Features of Partnership
PUML Better Health is an Australian-based platform that gamifies health and wellness by allowing users to connect their wearables and claim their daily steps. Users are rewarded with the platform’s in-app game coin, PUML, which can be redeemed monthly for the native token $PUMLx. This token can be redeemed for CHZ and Fan Tokens, allowing the Chiliz ecosystem to be integrated into everyday fitness activities.
Key features and benefits of the partnership include:
- Daily Rewards: Chiliz users who hold 100 CHZ in their PUML self-storage wallet can increase their daily claim rewards and enjoy the benefits of a paid premium subscriber, which allows them to claim up to 10,000 steps per day.
- Token Gate Challenge: Users can participate in various health challenges such as daily step goals and team challenges. Connecting a wearable device allows you to compete with other community members. Some challenges are token-gated using CHZ and fan tokens, providing a unique fan experience.
Move to initiative for acquisition
The Move to Earn initiative allows members to earn PUML Coins by enabling GPS tracking of their walks and runs. This feature further incentivizes physical activity by rewarding users for their first run of the day.
Industry context
This partnership comes at a time when the integration of health and wellness into digital platforms is gaining momentum. With a global focus on fitness and wellness, Chiliz and PUML Better Health are both well-positioned to lead this trend within the sports community.
“Chiliz’s mission is to continuously innovate and elevate the fan experience,” said Alexandre Dreyfus, Founder and CEO of Chiliz. “Partnering with PUML Better Health allows us to integrate fan health, wellness and the first Move to Earn platform into our ecosystem, providing a unique way for fans to engage with their community through gamified fitness challenges.”
“We’re excited to be working with Chiliz to bring our gamified health platform to a wider audience,” added Damien King, CEO and Founder of PUML Better Health. “Not only does this partnership encourage physical activity, it also provides a unique way for fans to engage with each other within the SportFi experience.”
This partnership is expected to enhance overall fan engagement by introducing innovative ways to integrate health and wellness into sports and entertainment.
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