Key takeout:
- Kucoin EU applies for Micar license to expand in the EEA area.
- Austria has been selected as a strategic hub for KUCOIN for European expansion.
- Kucoin EU leadership includes financial market experts Oliver Stauber and Christian Niedermüller.
Kucoin EU officially intends to expand its operation throughout the EEA (European Economic Area) by officially applying for the Austrian Crypto Assets Regulation (Micar) License Market. This move aims to meet the new regulatory frameworks introduced by Micar by the EU to create standardized rules for the European Union’s encryption business.
Austria was selected as the headquarters of the KUCOIN EU due to the rapid adoption of the transparent regulatory environment and the state’s MICAR framework. KUCOIN plans to establish an operating foundation for Austria’s progressive position on digital assets and the hub of encryption business.
This decision places the company’s promise to integrate into a regulatory environment in Europe while expanding its footprints within the EU and EEA. If the Micar license is secured, KUCOIN grants the authority to provide encryption services in both 30 member countries, so that the operation must comply with the EU regulations.
Leadership changes to strengthen the existence of Europe
KUCOIN EU has appointed Oliver Stauber as CEO and Christian Niedermüller as COO, leading the company’s European operation. STAUBER offers abundant experiences in the previous role in financial market regulations and European digital asset exchanges. NIEDERMULLLER, which has more than nine years of experience in the digital asset industry, is responsible for ensuring operational efficiency and market growth.
The leadership team aims to improve the regional impact of Kucoin EU, which focuses on the MICAR regulations and expands the customer base of Exchange. Their combined expertise is expected to coincide with regional regulatory standards while strengthening KUCOIN’s brand presence in the European market.
The MICAR framework, completely operated in December 2024, is designed to provide a clear regulatory structure for digital asset business operated within the EU. If the application of Kucoin EU is successful, the product can be expanded in 30 EU and EEA member states. This provides an important opportunity to increase the user base while maintaining the entire regulatory compliance.