lawrence jenga
January 10, 2025 08:21
The 2025 Bitwise/VettaFi Benchmark Survey shows growing enthusiasm among financial advisors for cryptocurrency investments, with notable increases in allocations and client interest.
Surveys show growing enthusiasm for cryptocurrencies.
The recently released Bitwise/VettaFi 2025 Benchmark Survey highlights a significant shift in financial advisors’ attitudes toward cryptocurrency investing. According to Bitwise Investments, a survey conducted shortly after the 2024 US election found that 56% of advisors are more willing to invest in cryptocurrencies in 2025 due to the election results. This is a pivotal moment for the cryptocurrency market, with the first Bitcoin (BTC) and Ethereum (ETH) ETFs approved in the United States.
Key findings from the survey
The survey, which collected responses from November 14 to December 20, 2024, presents several notable findings.
- Cryptocurrency allocations doubled year-over-year, with 22% of advisors reporting allocations to client accounts, up from 11% in 2023.
- Client interest in cryptocurrencies remains strong, with 96% of advisors receiving inquiries about investing in cryptocurrencies.
- 99% of advisors currently allocated to cryptocurrencies plan to maintain or increase their exposure in 2025.
- Among advisors who have not yet allocated to clients, 19% are considering doing so in 2025, more than double the previous year’s figure of 8%.
- When choosing a Bitcoin ETF, advisors prioritize expense ratio (58%) over issuer brand (46%) and issuer support (43%).
- Despite the availability of spot Bitcoin and Ethereum ETFs, only 35% of advisors are currently able to purchase cryptocurrencies for their client accounts.
- 71% of advisors report that their clients are independently investing in cryptocurrencies, providing an opportunity for advisors to integrate these assets into their broader wealth plans.
- Crypto asset ETFs remain the preferred choice for advisors looking to allocate cryptocurrency exposure in 2025.
- Regulatory uncertainty has decreased, albeit significantly, with only 50% citing it as a major barrier, compared to 60-65% in previous surveys.
Opinions from industry experts
Commenting on the survey, Bitwise CIO Matt Hougan said, “If there was any doubt that 2024 was a huge inflection point for crypto, this year’s Bitwise/VettaFi survey should dispel it.” He emphasized that awareness of the potential of cryptocurrencies is growing among advisors and that opportunities remain as two-thirds of financial advisors still lack access to cryptocurrencies for their clients. Todd Rosenbluth, head of research at TMX VettaFi, expressed optimism about the future, stating, “The future is very bright as advisors and investors gain more access and education about the potential benefits.”
Survey Demographics and Methodology
The survey collected responses from more than 400 financial advisors, including independent registered investment advisers, broker-dealer representatives, financial planners and financial institution representatives across the United States. These insights provide a comprehensive view of current attitudes and future trends toward cryptocurrency investing. For more information, you can check out the full survey results via Bitwise Investments. (Original)(https://bitwiseinvestments.com/crypto-market-insights/the-bitwise-vettafi-2025-benchmark-survey)Image source: Shutterstock