FOX Corporation, the parent company of Fox News, has partnered with Polygon to combat the surge of AI-generated articles and deepfake media. Built on Polygon’s proof-of-stake blockchain, “Verify” is a tool used to establish the origins and history of media.
FOX Corporation and Polygon Blockchain have partnered to launch ‘Verify’, a tool designed to verify the authenticity and provenance of digital content.
Media Source Protocol
FOX Corporation developed ‘Verify’ using Polygon’s proof-of-stake (PoS) blockchain. According to a press release, Verify is an open-source protocol that allows media companies to register content and grant usage rights to an AI platform, and allows consumers to verify the origin of their content.
On Tuesday, FOX announced a protocol that uses blockchain technology to combat AI-generated media stories and deepfakes. Built on the Polygon PoS blockchain, Verification is an automated tool that helps users verify articles and images. Although the project is still in beta, it connects the AI platform with media companies, allowing media companies to register their content and grant usage rights to the AI platform.
Sandeep Nailwal, one of the four co-founders of the Polygon network, welcomed Fox to Polygon via X (formerly Twitter). post.
“Today is the public beta release of Verify, an open source protocol that makes it easy for media companies to register content like images, video, and text so consumers can verify its authenticity.
Thanks to its low fees and fast transactions, this protocol built by Fox Technology on top of Polygon PoS could become an important tool to help consumers distinguish between what is generated by AI and what is generated by real media companies. there is.”
Over 89,000 pieces of content signed for verification
Recognizing the need to address the growing prevalence of AI-generated media, FOX created a tool to help detect such media with the help of blockchain technology. In a press release, Polygon said:
“Fox Corp launched Verification’s private beta on August 23, coinciding with the first Fox News GOP debate. To date, 89,000 pieces of content ranging from text and images from Fox News, Fox Business, Fox Sports and Fox TV affiliates have been signed for verification.
The protocol is now open source, allowing the public to contribute and fork the source code. Media companies can contact us through verification, and consumers can use verification tools to verify the origin of digital content from participating Fox sources.”
The verification feature allows readers to verify that “an article or image purporting to be from a publisher actually originated from the source.”
With an eye on efficient and low-cost transactions, Fox’s internal technology team developed the tool and built it on top of Polygon PoS.
This tool can be used for verification. fox.
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