Magic Eden has surpassed Blur to become the leading NFT marketplace in terms of trading volume, bringing about major changes in the competitive landscape of digital asset exchanges. This development comes as Blur, previously dominant in the Ethereum-based NFT market, has seen its market share decline.
According to DappRadar’s April 2024 Dapp Industry Report, Magic Eden’s trading volume exceeded Blur’s by $108 million. This surge is due to Magic Eden’s strategic expansion into Bitcoin Ordinals and strong rewards program, attracting traders and collectors alike. The platform integration of Bitcoin Ordinals trading, which currently accounts for 70% of total trading volume, highlights the growing popularity of this new asset class within the NFT space.
Magic Eden’s rise is also supported by comprehensive platform features, including low transaction fees and a user-friendly interface that supports multiple blockchains. These capabilities, combined with strategic partnerships and continuous platform improvements, have enabled Magic Eden to gain and maintain a significant portion of its market share.
As Inscriptions increase, the broader NFT market decreases.
The report also highlighted changing circumstances in the broader NFT market. Total transaction volume in April was $1.35 billion, down 13% from the previous month, while sales increased 20%. This trend can be attributed to several factors, including the rising popularity of Runestone, the Bitcoin Ordinals inscription that has surpassed Bored Ape Yacht Club as the NFT collection with the highest traded volume.
Additionally, Bitcoin Collection saw trading volume increase by 32%, reaching $675 million, making Bitcoin the most traded blockchain, followed by Ethereum. Additionally, the Blast chain has gained popularity among traders looking to secure airdrop points through Blur’s new distribution.