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Home»ETHEREUM NEWS»Xsolla Unveils Cross-Play and Cross-Pay Strategy for Enhanced Multi-Platform Monetization for Mobile Games
ETHEREUM NEWS

Xsolla Unveils Cross-Play and Cross-Pay Strategy for Enhanced Multi-Platform Monetization for Mobile Games

By Crypto FlexsMarch 5, 20244 Mins Read
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Xsolla Unveils Cross-Play and Cross-Pay Strategy for Enhanced Multi-Platform Monetization for Mobile Games
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Sherman Oaks, USA, March 5, 2024, GamingWire

Helping mobile game developers monetize across multiple platforms beyond traditional app stores

Global video game commerce company Xsolla has introduced Cross-Play and Cross-Pay, an innovative approach to mobile game monetization. In response to the evolving landscape, Xsolla’s suite of solutions helps mobile game developers seamlessly transition their games from mobile to web, desktop and cloud while providing multiple monetization models out of the box to support profitable direct-to-consumer sales. Sales for game developers.

As the video game industry evolves, players expect to be able to enjoy their favorite titles seamlessly across all platforms, form factors, and control methods. These growing expectations have brought Cross-Play to the forefront of modern game development strategies. Mobile game developers can now easily distribute their games across mobile, PC, console, cloud, and web using Xsolla Launcher and Xsolla Cloud Gaming.

Xsolla Launcher makes it easier for developers to take advantage of desktop computing features, including improved graphics, gameplay depth, and longer play sessions when porting mobile games to PC.

Cloud Gaming for Mobile Games is a strategic expansion of the core Xsolla Cloud Gaming solution. This allows mobile video game developers to scale cross-platform by distributing game builds to cloud platforms directly from the developer’s branded landing page, while providing a flexible monetization mechanism for mobile users.

The cross-play experience ensures a consistent and fair monetization strategy across all platforms for developers around the world. This approach ensures players equal access to game content, improving the overall playing experience while adhering to platform rules and guidelines. Xsolla Web Shop, the leading solution for web purchasing, is the foundation of direct-to-consumer sales strategies for mobile game developers.

The web store is an easily customizable, branded online store with all the facilities to facilitate in-game web purchases. The next version of Xsolla’s web store solution includes innovative updates that build on Xsolla’s expertise from launching more than 210 web stores and 40 of the top 100 highest-grossing mobile games worldwide. Xsolla Web Shop introduces advanced LiveOps tools, additional personalization and engagement features, and improved user flows for seamless purchasing. With these improvements, Xsolla’s experts are always available to provide guidance and support by providing best practice consulting for navigating web store operations and management.

“The evolution of Cross-Play Cross-Pay has been the focus of our innovation over the past year, after working with numerous partners and launching more than 200 web stores in 2023. This wide range of real-world applications, with customer feedback, will enable mobile gaming It’s a boon to developers: By operating within platform guidelines, they can effectively market their games online,” said David Stelzer, President of Xsolla. “Cross-Play Cross-Pay is our strategic innovation to meet the ever-evolving needs of the ever-changing mobile gaming industry. By providing a multi-platform solution for mobile game developers, we can reach more players and “We can help you grow your business.”

This comprehensive suite of Cross-Play Cross-Pay solutions helps mobile developers build deep and lasting connections with players around the world, ensuring their games reach the widest possible audience.

To learn more about Xsolla Web Shop 2.0 and its features, please visit: xsolla.pro/web-shop2

To learn more about Xsolla Cloud Gaming for mobile and its features, please visit: xsolla.pro/cloud-gaming

For more information about Xsolla Launcher, please visit: xsolla.pro/xsolla-launcher

About Xsolla

Xsolla is a global video game commerce company with a powerful set of tools and services designed specifically for the industry. Since its founding in 2005, Xsolla has helped thousands of game developers and publishers of all sizes finance, market, launch, and monetize their games across multiple platforms globally. As an innovative leader in game commerce, Xsolla’s mission is to solve the inherent complexities of global distribution, marketing and monetization, helping partners reach more territories, generate more revenue and build relationships with gamers around the world. no see. Headquartered and incorporated in Los Angeles, California with offices in London, Berlin, Seoul, Beijing, Kuala Lumpur, Raleigh, Tokyo and cities around the world, , Nexters, NetEase, Playstudios, Playrix, miHoYo, etc.

For additional information and details, please visit xsolla.com.

contact

Derek Stembridge
Xsolla
d.stembridge@xsolla.com
9194800002

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